Tuesday 13 August 2013

About Pacifica


Pacifica today is the leading brand of home and kitchen appliances for the Asian consumer, we cater to the daily lifestyle needs of the modern Asian family, more so than common, generic products from impersonal European brands that chase the bottom line. Our philosophy is to provide our customers with high quality products that will serve as reliable home companions for years to come. Pacifica products are the forefront of the industry, contemporary and dynamic designs that incorporate the best of technological innovation and engineered with a modern Asian twist.

Malaysia’s most trusted Asian cooking brand since 1993

Manufacturer of turbo-powered cooker hoods made for Asian cooking requirements since 1975 in Taiwan, Pacific brand was introduced to the Malaysian market in 1993 and amassed a large following of loyal customers that swear by the cooker hoods' powerful extraction capacity to deal with the large amounts of oil, smoke and grease created by Asian cooking.

Growing from strength to strength, Pacific gradually expanded upon its range of quality products to include high flame rating gas cooktops for Asian stir-frying, artisan-crafted Made-in-Italy ovens of superior quality to other makes of the time, state-of-the-art induction cookers with innovative concave ceramic zones for Asian woks, electric wine cellars for serious connoisseurs and even exciting barbecue gas grills for weekend entertainers.

Award-winning appliances for the entire family

Long a household name in the Far East and North America, Pacific here quickly gained a solid reputation in for quality Asian cooking products and unparalleled service since its introduction to Malaysia.  During this time, Pacific distinguished itself in the global appliance market with a string of major breakthroughs in self-cleaning technology such as AutoClean and SolarClean Photocatalysis for cooker hoods, which are still top-selling products that are in high demand by customers in the local appliance marketplace today.

For all of our achievements in the local scene, Pacific in Malaysia was awarded the Super Excellent Brand award by the Asia Entrepreneur Alliance in 2004, and Pacific was also the inaugural winner of the Brand Laureate for the Kitchen Appliances category in 2007, as awarded by the Asia Pacific Brands Foundation in a glamorous award ceremony that was presided over by DYMM Tuanku Yang-di-Pertuan Agong Sultan Mizan Zainal Abidin.

Rebranding as Pacifica in 2006

In 2006, the extended Pacific brand offering in Malaysia was rebranded as Pacifica, with an all-new dynamic streamlined logo as well as iconic ocean wave symbol and yet retaining some heritage cues from the original Pacific logo such as the twin stars, to signify an exciting new transformation yet without forgetting the time-honoured strengths that made the brand famous.  The original Pacific brand was retained for products with a traditional and Asian cooking focus such as AutoClean cooker hoods, high flame rating gas cooktops and Italian ovens.

As the market leader in Asian cooking solutions, Pacifica continues to be steadfastly committed to the highest quality, performance and environmental standards of our products.  With Pacifica's specialist engineering and product development team set out to create a range of amazingly beautiful yet affordable appliances every customer can be proud of.

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